Most ecommerce SEO agencies will not give you a number without a call first. A small number publish complete tier cards. This post collects what those published tiers cost in 2026, what each one delivers per month, and the two contract details that matter more than the headline price.
The published range runs from 549 dollars to 4,499 dollars a month
Across the agencies that publish ecommerce tiers rather than quoting privately, entry pricing sits between 549 and 899 dollars a month. Upper tiers on those same cards run to roughly 4,499 dollars. One agency publishes its average client spend instead of a tier card, at around 2,500 dollars a month.
Broader survey data puts small stores of up to 200 products at 500 to 1,500 dollars a month, mid sized catalogues of 200 to 5,000 products at 1,500 to 4,000 dollars, and serious agency engagements at 2,500 to 8,000 dollars. The average monthly retainer across the industry is about 3,209 dollars.
Page counts vary far more than prices do
The prices cluster. The output does not.
At the entry level you will find one agency delivering roughly 20 optimised pages a month and another delivering four to sixteen, at almost the same price. That is a fourfold difference in volume for a difference of a few hundred dollars. Before comparing two quotes, get both to state a page count.
Ask specifically whether a page means a new page written or an existing page edited. Those are different amounts of work and they are frequently reported under the same word.
The initial term changes the real number
One widely cited entry tier is 899 dollars a month with a six month initial term. That is not a 899 dollar decision. It is a 5,394 dollar commitment before the month to month period begins.
A rolling monthly agreement at a slightly higher price is often cheaper in practice, because you can stop after two months if the work is not landing. Compare a six month term against another six month term, never against a rolling one.
Very high link counts at low prices carry a cost you pay later
Some published packages advertise 50 to 200 links a month inside a tier costing under 1,000 dollars. Links at that volume and that price are bought rather than earned.
Google's link spam policy acts on the site receiving the links. If those links are devalued or penalised, the consequence lands on your store, not on the agency that sold them. A package delivering one to three earned links a month is doing less, and what it does survives an audit.
What is usually excluded
Content production, link building, paid advertising and development time are often outside a retainer even when the same agency offers them. This is the most common way a quoted number quietly doubles.
Ask for the out of scope hourly rate in writing before signing. One agency publishes theirs at 185 dollars an hour, which is unusual and worth rewarding.
Four questions worth asking before you pay anyone
- How many pages will you optimise or publish each month, and does that mean new pages or edits to existing ones?
- What is the initial term, and what is the total committed cost across it?
- Which of content, links, development and paid sit outside the retainer, and what are they billed at?
- What does month one produce, and do I keep it if I leave in month two?
An agency that answers all four in writing is not necessarily the cheapest. It is the one you can hold to something.